Michael Eastwood, Founder & CEO of Mastermind Promotion Announces Two New Divisions Of The Company Along with Mastermind Academy and New Premises
Michael Eastwood founded Mastermind Promotion
(est. 2006), a UK & U.S music-focused 360 PR, Marketing, and modern Label
Services platform, based in London. His company Mastermind has developed an
innovative Go-To-Market strategy for artists and brands in the music industry
leading to awards, major record deals, large festival bookings, international
tours and top 20 chart success.
He has today announced the launching of two new
divisions (Mastermind Social Media, Mastermind Branding) within the Mastermind Group along with their own
specialist online learning platform for artists, Mastermind Academy. Both the divisions and Academy are due for
launch in the 3rd quarter of 2020.
He also announced company’s new premises in the heart of Wimbledon this August,
“Mastermind Promotion
is here to empower talented artists and help drive their success. We believe
that every musician should be in charge of their own careers, that’s why
Mastermind Promotion is here to help artists rise above; providing artists with
full control of their futures.” - Michael Eastwood – Founder & CEO, Mastermind
Group
For years Mastermind Promotion and Michael Eastwood
have consulted artists in all areas that are proven to have a direct impact on
their success. Specialising in
Publicity, Radio, Branding, Social Media and Artist Development, to help
musicians achieve their vision. The announcement of the separate Mastermind
Branding and Social Media divisions aim to improve client relations, results
and streamline the process of the companies 'Complete
Solution™ service, which provides artists with a full 360
release strategy and implementation for their PR, Marketing, Branding and
Social Media needs. The ‘Complete
Solution’
comprises Mastermind's trademarked
solutions in Social Media (The Social Media Growth Formula™), Branding (The
Establish and Flourish System™ ) and Promotion (The Advanced Credibility
Method™) respectively.
In conjunction to the rolling out of the Mastermind
Branding and Social Media divisions, the Mastermind Group have also announced
the launch of their new E-learning platform Mastermind Academy, aimed at artists looking to take the DIY route.
The platform will give artists the tools and information they need to
successfully position themselves in the music industry, advising them on a
plethora of topics ranging from branding to PR. The platform will also allow
users to share their own experiences, tips & tricks and socialise with
fellow artists, promoting collaborations throughout the site. The exact launch
date of the Mastermind Academy has not yet been made public, however it is
confirmed to be launching in the fourth quarter of 2020. Michael Eastwood
Mastermind
Michael Eastwood is known for his ability to obtain
press in major publications, radio stations and TV. The BBC Network, Rolling
Stone, NME, and MOJO, are examples of publicity Michael
Eastwood has achieved for his artists. Working campaigns for musicians, music
brands and festivals such as Tom
Robinson, Van Morrison, Brendan
Benson (The Raconteurs), Secret
Garden Party Festival and Dead Prez.
With these new announcements Michael Eastwood and the Mastermind team hope to
continue the work they are doing on an even
larger scale then seen before and are excited to also be meeting into
new premises as a part of their expansion plans.
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